[PEPSICO, INC. 2000 ANNUAL REPORT][Financial Highlights][Letter from the Chairman]Quaker Oats[Frito Lay][Pepsi-Cola][Tropicana][Corporate Citizenship]
[Principal Divisions & Corporate Officers][PepsiCo Products][Board of Directors][Capital Stock Information/Stock Performance][Shareholder Information]

Those fortified juices and juice blends proved powerful drivers of volume - and again demonstrated our ability to use innovation to drive growth.

While the Pure Premium brand accounts for the lion's share of the business, Tropicana's wide range of products offer opportunities that go well beyond chilled, not-from-concentrate juice. For example, Tropicana produces and distributes a line of chilled from-concentrate juice blends under the Dole trademark that grew 11%.

Shelf-stable juice and juice products offer their own advantages. They are more easily transported and stored, so they can be very widely distributed. Also they are affordable to a broader spectrum of consumers. Among Tropicana's shelf stable products, volume of Tropicana Twister brand was up a very healthy 13%. And we improved our Tropicana Season's Best juices by switching from glass bottles to a more consumer-friendly 16-ounce plastic package.

And while the great majority of Tropicana's volume today is generated in North America, we continue to build our presence in the international markets that hold great promise. In fact, last year our international Tropicana business posted its best profit performance ever.

<-- back